Shoe store
Shop design, Nuremberg

Entrance area

As a first “stopper” after the entrance, a central display unit is important in the shopfitting concept. Customers come straight upon the products, presented for example as promotional goods. Carpet was to be laid throughout the entire shop – quite unlike other stores – so that you immediately feel softly cushioned. Brass strips in the floor and in the furniture are small, elegant details.

Checkout area

A play of transparencies – that is how the material concept could be described in general. The counter, too, is no typical checkout counter; it is more of a consultation piece with an adjoining bar. A wooden wall provides storage and, towards the back, a partition and seating. There is room here for jackets and shoes as well. The light above the counter is a visual highlight and a one-off piece.

Central area

A play of materials such as fluted, honey-coloured glass and soft fabrics. The modules can be combined in various ways and stocked flexibly, so the shop concept always remains adaptable.

Shop window

A very special leather wall is visible as an accent wall in the shop window, picking up on the material of the shoes. Digital content is of course also to be found, via screens and digital mirrors. The warm colours are inspired by leather tones and form a subtle backdrop for the products.